So I applied it to the banner first, I thought this would be the easiest to start with due to the extra space etc... I really like the contrast & use of colour and the pattern as the background. I have used yellow for highlights which works very well. I am very pleased with this outcome and my favourite is the bottom one.. I just need to see if Sam agrees now. I have tried applying this to the aisle promos too but it didn't have the same effect so therefore think I am going to leave the design of this as long and it keeps in-fitting with the rest of the secret sweep design.
So then I decided to play with the placing of the pattern on the poster next. I haven't totally redesigned these I have just been placing the pattern where possible to see where is best. I think this has worked and just the right balance as too much of the pattern could complicate the design. Again my favourite is the one with mostly a green background with minimal information (the bottom one).
I have applied it to the web advert, but I don't think it works as well. I can't use white as a background as this is there background colour and therefore blends and created the wrong effect. I am going to show Sam the designs I have done but I am sure that she will agree that this is not appropriate as it also doesn't match the rest of the website.









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