Ticket Development

I thought I would start designing in black & white before adding colour as I have realised this is how I can focus mainly on the layout before adding distractions on the page such as the placing of the colours. I wanted to make it look like en elongated old small ticket. I thought this would give it the old effect with the modern twist of the design. I have seen the layout of the date before I liked how it was controlled and contained. With a perforated edge, where they detach these once entered.

I felt that the the admit one at the top wasn't needed as they will know it only admits one when they get the amount of tickets for the amount of people they have paid for. Therefore, this has allowed me to move everything up. I kept the presents central due to everything else been central on the page and this looked a little off! I have decreased the size of the numbers on the perforated side as this is not the important part and I felt this was taking away the focus from the important parts. I have expanded the title over the edges as this is showing how uncontainable the event will be and its braking the barriers of normality.

I then found the need to add seat numbers on the ticket, this perfectly filled a little gap at the bottom of the ticket. I have placed this just under the info for the time & place as this will then follow from this information.

I have decided to use these two colours as I wanted to use gold but I found that time restrictions really restricted me to been able to do some of the things I wanted. The brown colour is the closest I could when printed. I thought that the deep pink/purple went very well with the brown and reflected it very well. I found that this colour was used regularly throughout the film not only on the Cheshire cat but in many other places.

I then decided to add colour to the ticket. I tried to use make it very balance and not too much of one or the other colour.

Here I have added the time on the ticket as this is normally the first point of call when people want to check the date and the time of the event. I have also increased the stroke size on the title as I found the readability was lowered with the thin stroke. Although, I didn't want it to be too bold. I have kept the multi-sensory cinema logo in grey due to this having to correlate across many different events. I didn't want to make the colour relevant to this event as this would then have to change every event which is the main focus of this company. Therefore the brand recognition would be hard to develop.